Entity SEO

How search engines and AI tools recognise the companies, people and products on your site, and how to make sure they get it right.

John Iwuozor

October 28, 2026

7 minutes

Entity Linking for SEO and AI Search: A Practical Guide

Entity linking ties every mention of a company, person, product or place back to the one page on your site that defines it. Learn how it works, why it helps search engines and AI systems read your content more clearly, and how to keep it consistent as your archive grows.

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SUBJCT dashboard with property overview and AI visibility metrics

Entity SEO

Entity Linking for SEO and AI Search: A Practical Guide

Ready to build AI search optimisation into your stack?

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